Fashioned for success
Fashion-forward pieces by MSU student at MFW 2016 show why she had been crowned Mercedes Benz Emerging Fashion Designer Of The Year
Nur Syahira Khairuddin won the audience over at Malaysia Fashion Week (MFW) 2016 with the infused heritage charm from combining the richness of traditional Malay songket with the contemporary feel of pastel shades. Naming it M’dern, she debuted the ready-to-wear collection at MFW 2016 under the Management & Science University (MSU) MODAWORLD brand. Joining her with his own collection treasuKURA was world-renowned Japanese fashion designer Tetsuya Mizutani, who is also MSU’s Visiting Professor.
The MFW runway show followed on the heels of Nur Syahira’s success at the prestigious Mercedes Benz Stylo Asia Fashion Award 2015. She shares that distinction of being in the MSU winners’ league with fellow student designers Ungku Nur Anna Alysa Majid and Tengku Zarith Sofea Tengku Nizan, who both won the Most Promising category at the 7th Malaysia Footwear Design Competition in 2014.
Fashion design at MSU is offered as programmes of honours degree (with marketing) and diploma, and receives the backing of MODAWORLD. A support system encouraging fashion entrepreneurship, MODAWORLD advises and assists in the business side of fashion design, in matters relating to retail, wholesale, export, and production. Carrying the brand all the way through, MODAWORLD will also be the fashion label on every future design output of MSU students.
With industry-relevant curricula, industry-standard facilities, frequent competitive exposures, and a host of globally engaged programmes accompanying the MSU MODAWORLD initiative, every opportunity for the fashion design students of Management & Science University (MSU) has been fashioned for success.