Globalisation used to be a foreign term to many. We often hear it in today's world, but it only makes sense, right? Now more than ever, businesses across the globe are operating on an international scale. Emerging markets' growth and technological advancements contribute to the vast difference in globalisation now compared to 50 years ago, when global firms demonstrated an upsurge in the unrestricted flow of labour, products, and services.

That is why venturing into international business will benefit you now more than ever. To put it briefly, students who want to succeed in business need to gain a global perspective. Observe how globalisation has increased the "connectedness" of markets, businesses, people, and information across nations. You can take any business management studies course in Malaysia, but learning international business will provide you with the worldwide perspective you need in this era of rapid globalisation.

When a company reaches a certain level of success, it will eventually aim to expand and operate internationally. Therefore, by studying international business, you will develop the ability to think globally. The exposure will give you a competitive edge among the other candidates, making you stand out if you are keen to work for multinational companies.

Among all the courses in this country that offer international business studies, MSU takes the cake for its outstanding reputation, making it perfect for one who desires to study business management in Malaysia.

Stay on Top of the International Business Game

Out of the numerous programmes offered, the Bachelor in International Business programme sits at the top among MSU's other excellent programmes. As the no.1 entrepreneurial university in Malaysia, rigorous lesson plans are incorporated into this course to produce work-ready graduates with the requisite business skills.

MSU’s Bachelor of International Business is a 3-year programme that exposes you to the fundamental elements of business. This includes accounting, economics, marketing, and organisational behaviour. At the same time, you will learn many international business-related subjects, providing you with an in-depth understanding of how businesses operate globally. With group projects on real-world business issues and relevant case studies, students can apply theoretical business strategies in real-life situations at the end of their academic journey.

During year 1, you will learn the basic principles of accounting and economics to help you better understand the Generally Accepted Accounting Principles (GAAP) standards and make quality decision-making strategies. Business mathematics is also taught during this stage for students to assess the financial performance of a business. Since businesses can’t exist without employees, students will also gain substantial knowledge on organisational behaviour to learn how people’s behaviour affects an organisation's performance.

Moving on to year 2, students will learn everything there is to know about the fundamentals of international business. Units such as money and capital management, and logistics management are taught during this year, where students will explore the depths of effective capital management systems and supply chain processes.

In their final year, students will learn about global strategic management, which covers business expansion plans and advertising and promotion that teach communication skills and media trends. Students must also participate in industrial training to apply the theoretical knowledge they have learned in the real world.

Attain Wider Opportunities through Global Programmes

Expand your knowledge to greater heights through MSU’s Global Mobility Programme (GMP), where you will spend a semester abroad and study at one of the partner universities in Europe or Australia. Spending a semester abroad lets you engage with international communities, learn about different management styles, and dive deep into new cultural perspectives.

In addition, MSUrians can also enhance their study experience through the Global Leadership Programme (GLP). With many global-focused activities, GLP will realise your leadership potential and open doors for you to pursue a truly international career.

With the Bachelor in International Business' robust learning framework combined with MSU's global programmes, there's no doubt that you will master the complete set of knowledge required for you to enter the international workforce with preparedness and confidence.

Pave your way into the international market. Click here to find out more about MSU’s Bachelor in International Business (Hons).



Globalisation used to be a foreign term to many. We often hear it in today's world, but it only makes sense, right? Now more than ever, businesses across the globe are operating on an international scale. Emerging markets' growth and technological advancements contribute to the vast difference in globalisation now compared to 50 years ago, when global firms demonstrated an upsurge in the unrestricted flow of labour, products, and services.

That is why venturing into international business will benefit you now more than ever. To put it briefly, students who want to succeed in business need to gain a global perspective. Observe how globalisation has increased the "connectedness" of markets, businesses, people, and information across nations. You can take any business management studies course in Malaysia, but learning international business will provide you with the worldwide perspective you need in this era of rapid globalisation.

When a company reaches a certain level of success, it will eventually aim to expand and operate internationally. Therefore, by studying international business, you will develop the ability to think globally. The exposure will give you a competitive edge among the other candidates, making you stand out if you are keen to work for multinational companies.

Among all the courses in this country that offer international business studies, MSU takes the cake for its outstanding reputation, making it perfect for one who desires to study business management in Malaysia.

Stay on Top of the International Business Game

Out of the numerous programmes offered, the Bachelor in International Business programme sits at the top among MSU's other excellent programmes. As the no.1 entrepreneurial university in Malaysia, rigorous lesson plans are incorporated into this course to produce work-ready graduates with the requisite business skills.

MSU’s Bachelor of International Business is a 3-year programme that exposes you to the fundamental elements of business. This includes accounting, economics, marketing, and organisational behaviour. At the same time, you will learn many international business-related subjects, providing you with an in-depth understanding of how businesses operate globally. With group projects on real-world business issues and relevant case studies, students can apply theoretical business strategies in real-life situations at the end of their academic journey.

During year 1, you will learn the basic principles of accounting and economics to help you better understand the Generally Accepted Accounting Principles (GAAP) standards and make quality decision-making strategies. Business mathematics is also taught during this stage for students to assess the financial performance of a business. Since businesses can’t exist without employees, students will also gain substantial knowledge on organisational behaviour to learn how people’s behaviour affects an organisation's performance.

Moving on to year 2, students will learn everything there is to know about the fundamentals of international business. Units such as money and capital management, and logistics management are taught during this year, where students will explore the depths of effective capital management systems and supply chain processes.

In their final year, students will learn about global strategic management, which covers business expansion plans and advertising and promotion that teach communication skills and media trends. Students must also participate in industrial training to apply the theoretical knowledge they have learned in the real world.

Attain Wider Opportunities through Global Programmes

Expand your knowledge to greater heights through MSU’s Global Mobility Programme (GMP), where you will spend a semester abroad and study at one of the partner universities in Europe or Australia. Spending a semester abroad lets you engage with international communities, learn about different management styles, and dive deep into new cultural perspectives.

In addition, MSUrians can also enhance their study experience through the Global Leadership Programme (GLP). With many global-focused activities, GLP will realise your leadership potential and open doors for you to pursue a truly international career.

With the Bachelor in International Business' robust learning framework combined with MSU's global programmes, there's no doubt that you will master the complete set of knowledge required for you to enter the international workforce with preparedness and confidence.

Pave your way into the international market. Click here to find out more about MSU’s Bachelor in International Business (Hons).